Digital transformation

Digital transformation is the cultural, organizational and operational change of an organization, industry or ecosystem through a smart integration of digital technologies, processes and competencies across all levels and functions in a staged way. Digital transformation leverages technologies to create value for various stakeholders (customers in the broadest possible sense), innovate and adapt to changing circumstances.

It's Complicated…Or Is It Complex?

Managing change can be both complicated and complex, depending on the particular situation. These two words, are often used interchangeably when they are, in fact, very distinct.

Read More
The irony of thought leadership 

The expertise you have today might be less relevant five to ten years from now. This is the irony of thought leadership. If you’re steeped in your area of expertise for too long, it becomes harder and harder to foresee changes or put forth new ideas.

Read More
Shifting Your Association to a Digital Presence

Associations, like all member-based organizations, must continue to adapt, evolve, and consistently evaluate how it creates and delivers value in a digital economy to remain relevant, representative, and influential.

Read More
The Best Time to Reboot Customer Loyalty is Now

Customers show their loyalty to brands with their spending power. Learn about the 3 steps to take to reboot your customer loyalty efforts.

Read More
Demystifying the Net Promoter Score (NPS)

Fantastic insight shared by Jennifer Batley on the latest Klipfolio podcast on the value of the Net Promoter Score (NPS) as a metric. In particular: --> Where it fits within your customer satisfaction toolbox as a whole --> Why the "total" score matters, but not as much as the upward or downward trend over time --> Why the timing of the question within the customer lifecycle is so important

Read More
How association and non-profit executives can position their organizations for success in a digital economy.

Many of Canada’s non-profit leaders and association executives are worried they are falling behind. While I do know that the successful integration of technology does require some specific knowledge and skillsets, at the end of the day I believe what really drives greater digital adoption is something most non-profit leaders have in their toolboxes already.

Read More
Digital Adoption – it's is not just for IT anymore.

We at Differly welcome the announcement of the Canadian Digital Adoption Program and we are proud to have been recognized as one of the program’s national Digital Advisors.

Read More
Innovation, Safety and Spaghetti

What a spaghetti tower revealed about this critical ingredient for innovation.

Read More
Five to Thrive. What to Consider When Planning a Major Shift in Strategy

Five things to consider before embarking on a major strategy shift (or digital transformation)

Read More
Influential Businesswoman 2020

We are pleased to be sharing with our clients and followers happy news about our founder and CEO, Isabelle Perreault.

Read More
Five fundamentals to reimagine the workplace and why "worklife balance" is a setup for failure.

What we are seeing now from a large majority of organizations is a crisis-induced shift rather than an intentional change to flexible work practices. How to start from a human-centric approach.

Read More
COVID-19, the game changer that will push us all into the digital revolution.

COVID-19 is first and foremost a human crisis. It might also be the catalyst that pushes us all into the digital revolution, digitizing services, and forcing us to shift to digital business models.

Read More
Why we Need Leaders with a “Digital State of Mind”

Just as Billy Joel coined the term “New York State of Mind”, the Fourth Revolution might be associated with a “Digital State of Mind”.

Read More
The Benefits of Knowing the Gaps

Both in business and in life, it's only in knowing where we currently stand that we can assess the gap between the current state and the desired outcome.

Read More
Technology as a Steward, not a Master. Five Steps to Enable Disruptive Tech.

For those of us who remember a technology-free childhood without the stress of being liked on Instagram or unfriended on Facebook, we likely remember a workforce where leaders were a much different breed than they are today.

Read More
Shifts of Power. Leadership then and now.

For those of us who remember a technology-free childhood without the stress of being liked on Instagram or unfriended on Facebook, we likely remember a workforce where leaders were a much different breed than they are today.

Read More
Organizations don’t disrupt, People do. Technology helps.

A look at digital business models and the ability to leverage emerging tech in order to address an anticipated market need.

Read More
Five Attributes Required to Lead in the Digital Economy

What does it mean to lead in an age of rapid change and disruption? Although we’ve been leveraging technology for decades, organizations are still grappling with being digital.

Read More
Defining Digital

Five short years ago, if you were to ask organizational leaders to define their digital strategy, the answer would either pertain to their digital marketing efforts or be synonymous with IT.

Read More
Customer experience is everyone’s business. Four steps to becoming more customer centric

Your “brand” is the sum total of all your customers' experiences with your organization and every touchpoint matters.

Read More
< Back to all blog posts

Looking for more?

Consider subscribing to the Differly blog. We'll send you periodic updates with the latest insights and ideas.

subscribe for updates

Differly is a digital transformation consultancy based in Ottawa, Canada. We are seasoned practitioners and strategists with a diverse background in strategic planning, digital strategy, data, IT services and marketing, customer engagement, and loyalty.