Innovation and Transformation

Today, “digital” refers to a more all-encompassing approach, impacting technology choices, customer experience, organizational culture, leadership styles and of course business models.

At its simplest, customer experience is your customers’ perception of how you treat them. What does it feel like to do business with you?

Businesses that redesign their organizations while also investing significantly in technology, are those that will outperform the competition.

For close to 9 years now, I've made a practice of regularly assessing my goals, both personal and business.

Content, content, content - Yes, it’s still king and should still be at the top of the marketing or digital strategy agenda.

It’s time for a change in the way we execute our strategic plans.