Transformation & Innovation in a digital economy

Helping businesses and their leaders uncover new opportunities and become more competitive.

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You are not alone if you’re facing one, or all of the following challenges:

We want to help you reinvent, pivot, go remote, digitize and continue to engage your customers. The ability to adapt and innovate both as individuals and businesses is more important than ever.

How can we grow our customer base build enduring loyalty? 

How do we get aligned internally and agree on immediate steps to adapt and shift how we do business? How do we build a cohesive road map?

How can we pivot to a digital business model, moving some of our services online and adding new value? 

Which technology should we adopt (for virtual and remote operations) and how do we choose the right vendors?

How can we continue to engage and serve our customers via digital channels?

How can we modernize our go-to-market strategies and how we engage with our prospects? 

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Insights and Commentary

Insights on business, leadership, the digital economy, loyalty and everything in between to help you along your digital strategy and transformation journey.

Recent blog posts

Organizations don’t disrupt, People do. Technology helps.

A look at digital business models and the ability to leverage emerging tech in order to address an anticipated market need.

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Influential Businesswoman 2020

We are pleased to be sharing with our clients and followers happy news about our founder and CEO, Isabelle Perreault.

Read More
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Recent downloads

Ebook: Reboot Customer Loyalty

Boost revenue by targeting key customer growth segments

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Digital Transformation

Resilience and readiness for the now, the next and the known unknowns.

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Differly team members have worked with leading brands across various industries, including:

A proven methodology that adapts to your needs

While no two organizations are alike, our process helps to uncover the biggest opportunities and challenges and aligns the team on which to tackle first.

1. Define Needs

Together we define the organizational need, the challenges and opportunities as well as the outcomes you need to achieve.

2. Alignment of Vision.

We conduct a thorough review of current state - against the needs and outcomes identified to ensure there is organizational alignment on the "as is" state prior to moving to "desired state".

3. Gap Analysis

In this phase we clearly outline the gaps between the current and desired outcomes as well as practical recommendations on how to bridge those gaps. This will typically cover people, process and technology.  

4. Build the Road Map

In this phase we work hand in hand with your team in building a pragmatic plan and road map to guide the organization through change. This will cover both short term and longer term initiatives. We believe in the power of quick wins to build momentum for longer change.

5. Execute

This is where we differ. We don't provide a plan and disappear. How much or little we lean in depends on you. We can coach the team through changes, lead the change for you or a combination of both depending on the project.

LEARN MORE ABOUT OUR APPROACH

"We loved working with the Differly team. They provided strategic advice as it relates to brand, go-to-market and our loyalty strategy combined with pragmatic execution.”

Kate Burnett, COO, Bridgehead

"Differly has brought experience, capacity, energy and focus -what’s more they became a true extension of our team. They helped us establish a modern marketing and sales organization and build the confidence to tackle not only what’s next but also what’s possible."

Scott Lawrence, COO, Health Craft Products Inc.

"The Differly team was fantastic to work with and proved themselves to be great facilitators in helping the Board, rethink our vision."

Lynda Partner, Board Member, Women in Communications and Technology

"The go-to-market course created by Differly Inc. has been such a great addition to the Scaleup garage program! Don't miss out on learning from experts in this field!"

Kathleen Kemp, Manager e-Hub, uOttawa

"Differly's team brought to our project a depth of expertise and experience in loyalty and customer data performance that made the program modelling process smooth and allowed us to move forward with confidence. They really know how to approach program design with the goals of a successful implementation and long term impact, front of mind."

Ian Clark, Director of Coffee & Business Analytics, Bridgehead

“The Differly team was a great advisor in helping us to clarify how we would leverage several technology platforms and the data outputs to meet the needs of our organization”

Kelly Cyr, Director of Operations, Public Policy Forum

Differly is a digital transformation consultancy based in Ottawa, Canada. We are seasoned practitioners and strategists with a diverse background in strategic planning, digital strategy, data, IT services and marketing, customer engagement, and loyalty.

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