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Innovation and Strategy

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July 25, 2023

Why Outside-In Thinking is Critical for Sustained Growth & Innovation 

Most organizations want to "drive innovation," yet their own expertise often becomes a blind spot. Discover why diversity of thought and outside-in thinking are the essential friction needed to survive shifting markets and the AI era.

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March 24, 2025

AI Has the Engine. You Still Need the Driver.

AI is an extraordinary lever - an engine like no other. But there is something important that leaders need to think about deeply amid the excitement. AI can accelerate execution, but it cannot replace strategic thinking.

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April 12, 2024

Most Strategies Don't Fail. Organizations Just Aren't Ready for Them.

Organizations spend a lot of time worrying about whether their strategy is right. But after spending years working alongside leadership teams across associations, public sector organizations, and growing companies, I've come to a slightly different conclusion : most strategies don't fail because the strategy is wrong.

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March 10, 2022

What Organizations Can Learn from Strategic Friction-Maxxing

Friction-Maxxing borrows the idea of ‘maxxing’ in an all-in, full court press of activities to achieve extreme results. The cheeky 2026 adjustment? We should add as much friction into our daily lives as possible to build resilience, character, and focus.

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October 11, 2024

The Best Team Building AI Tool You’ve Never Heard Of

An interview with Ian Clark, our Director of Operations, to discuss Differly's popular proprietary AI tool Prompt Throwdown. Currently in beta, Prompt Throwdown is part of our Fundamentals of AI workshop.

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April 5, 2022

After the pilot ends: how to ensure wide scale adoption of a successful pilot

The operational benefits of technology adoption extend across multiple business functions,, however there is a silent killer of growth – failed adoption and underused tech

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Differly is a digital transformation consultancy based in Ottawa, Canada. We are seasoned practitioners and strategists with a diverse background in strategic planning, digital strategy, data, IT services and marketing, customer engagement, and loyalty.

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