Differly
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Services

Services

You need to build momentum through the delivery of quick wins. Let us help.

We get it. The pace of change is daunting. We thrive on helping leaders uncover the opportunities and tackle the challenges of the digital economy.


Services we Provide

Customer Experience Management

We help organizations address head on the profound changes driven by digital disruption and the always-connected consumer!

  • Customer Experience and UX Audits

  • Customer research review, recommendations and oversight

  • Customer journey and touchpoint mapping 

  • Marketing tech stack reviews; vendor selection and recommendations

  • Content audit, strategy and planning 

  • Marketing mix review and optimization; channel strategy planning

Loyalty and Customer Performance Strategy

Loyalty is so more more than points. Enduring loyalty is about relationships. We have deep, proven expertise in the following areas:

  • Loyalty strategy development

  • Customer segmentation strategy

  • Loyalty, customer appreciation or VIP program design

  • Program operational planning, implementation and roll out 

  • Vendor evaluation and selection 

  • Program financial modeling

  • Strategic program oversight and ongoing management

Digital Transformation

Digital transformation is fundamentally about how your business responds to digital trends that are occurring whether or not you initiated them, like them, or want them. This was the root passion for the launch of Differly. Let us help with:

  • Digital maturity or “readiness” assessment

  • Establishment of overall framework and approach to the transformation effort

  • Technology and digital road map development across departments

  • Prioritization of key drivers (collaboratively with you): people, culture, technology, data, customer experience, innovation

  • Workshops and internal alignment sessions; opportunities and risk assessments 

Technology Enablement

Get clear and unbiased recommendations, with a structured action plan:

  • Solution and technical architecture 

  • Planning for organizational growth and scale

  • Vendor selection and procurement management 

  • Software selection and implementation oversight

  • Technology assessments and road mapping

  • Cyber security and privacy audits; GDPR and PIPEDA Readiness

  • Virtual Chief Information Office (CIO) services 

Marketing Growth and Transformation

Technology now affects virtually every facet of how organizations design, plan, execute, and measure their marketing and sales efforts. However, to fully realize the potential, it takes transformation across people, processes AND technology. Let us help you develop a modern marketing organization:

  • Marketing Strategy and go-to-market planning reviews

  • Marketing tech stack reviews and recommendations

  • Inbound marketing /content strategy planning

  • Virtual Chief Sales Officer (CSO) services

  • Virtual Chief Marketing Officer (CMO) services 

  • Skills review, recruitment and sales compensation plans 

 

Book a Consultation

No one transformation is the same. Perhaps your biggest concern is customer experience and loyalty strategy. Perhaps it’s technology management or cyber security… or all of the above! Where we start depends on where you need us most. If you’re not sure where to start, let us guide you through our proven road mapping process.